Sucking up CO2

Founded: 2022

HQ: London, UK

CDR standards that set the standard.

Big Picture

The carbon offset market is broken. Many credits do little to cool the planet and can even do more harm than good. The rise of high quality carbon removal (CDR) is an opportunity to build a new market rooted in durability and true equivalence: where buyers can be sure that a credit equals a ton of carbon actually removed from the atmosphere and locked away for good. Proving both requires a third party that’s credible, transparent, and free from conflicting incentives.

How it Works

Isometric is a carbon removal registry and science platform. Buyers of carbon removal pay Isometric to validate the delivery of carbon removal they’ve purchased, which is verified through a combined suite of sensors, audits, and physical inspections, all at the forefront of the latest science. As carbon removal is delivered, it’s reflected in real-time in a fully transparent public registry, both eliminating the risk of double counting and instilling trust.

Unfair Advantage

By crediting only durable CDR – not carbon avoidance – Isometric raises the standards for what qualifies as a carbon credit and puts the market on course to incentivize gigatons of carbon removal. A buyer-funded business model avoids any perverse incentive to over-credit. And their team combines veterans from digital verification with the industry’s deepest science bench, enabling Isometric to validate a wide range of CDR approaches with unprecedented rigor.

1.2

Trillion dollar

potential market by 2050

EAMON JUBBAWY CEO & FOUNDER

Eamon was previously co-founder and COO of Onfido, an AI-based identity and verification provider which he scaled to over $100m in revenue.

JEN WILCOX CHIEF SCIENTIST

Before Isometric, Jen was the Principal Deputy Assistant Secretary in the Office of Fossil Energy and Carbon Management at the DOE.


Carbon Removal Registry Meets Milestone Verifying Its First Project

Bloomberg

The Climate Tech Startup Betting Against Greenwashing

Heatmap

Raising the bar for carbon credits

Isometric